Rahila Manzoor

Rahila Manzoor

Marketing Automation Lead @ ThoughtWorks

About Rahila Manzoor

Rahila Manzoor is a Marketing Automation Lead with over 10 years of experience in business analysis and marketing. She has worked for various companies, including Thoughtworks, Dell Technologies, and ecx.io, and holds an MBA in Marketing and HR from Jamia Hamdard.

Current Role at ThoughtWorks

Rahila Manzoor serves as the Marketing Automation Lead at ThoughtWorks since 2023. In this role, she focuses on optimizing marketing processes and implementing automation strategies to enhance efficiency and effectiveness in marketing campaigns. Her responsibilities include collaborating with cross-functional teams to align marketing efforts with business objectives.

Previous Experience at Dell Technologies

Rahila Manzoor worked at Dell Technologies in various capacities. She served as an Advisor for five months in 2021 in Bangalore and held the position of Senior Business Analyst from 2014 to 2021 in Bengaluru, Karnataka, India. During her tenure, she contributed to business analysis and strategy development, enhancing operational efficiency.

Educational Background

Rahila Manzoor completed her MBA in Marketing and HR from Jamia Hamdard between 2008 and 2010. She also holds a BA (HONS) in English Literature from Patna University, which she studied from 2005 to 2008. Additionally, she achieved her 10th and 12th ICSE from St. Joseph's Convent High School.

Professional Experience in E-Commerce and Marketing

Rahila Manzoor has extensive experience in e-commerce and marketing roles. She worked as an E-Commerce Manager at Unilet Stores for nine months in 2013 to 2014 in Bangalore. Furthermore, she held the position of Assistant Manager-Marketing at Dainik Jagran for one year from 2012 to 2013 in New Delhi, where she focused on marketing strategies and execution.

Skills and Expertise

Rahila Manzoor possesses over 10 years of cross-functional experience in business analysis and marketing automation. She has demonstrated strong interpersonal skills, mentoring teams to drive efficiency and business value. Her expertise includes proficiency in Adobe Analytics and Google Analytics, which she utilizes for reporting and analytics efforts.

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