Shannon Wenkoff
About Shannon Wenkoff
Shannon Wenkoff is a Digital Media Manager with a background in Communication Studies from Concordia University. She has a proven track record in social media strategy, including a TikTok initiative that significantly boosted engagement for a client.
Work at Thunderbird Entertainment
Shannon Wenkoff has been serving as the Digital Media Manager at Thunderbird Entertainment since 2023. In this role, she focuses on developing and executing digital media strategies that align with the company's objectives. Her responsibilities include managing social media platforms, creating engaging content, and analyzing performance metrics to optimize outreach efforts.
Education and Expertise
Shannon Wenkoff studied Communication Studies at Concordia University, where she earned a Bachelor of Arts degree from 2004 to 2007. Prior to this, she completed a Diploma of College Studies in Creative Arts at Champlain College Saint-Lambert from 2002 to 2004. She also holds a Hootsuite certification, which enhances her skills in social media management and analytics.
Background
Shannon Wenkoff has a diverse background in digital media and marketing. She has worked in various roles across multiple companies, including Luffa Technologies Inc., 1science, AppHelp by AppDirect, Moving2Canada.com, CBC/Radio-Canada, and Spundge. Her experience spans content creation, social media management, and customer engagement, primarily in the Montreal area and remotely.
Achievements in Digital Media Strategy
Shannon has successfully implemented a TikTok strategy that resulted in a significant increase in a client's follower count and engagement, achieving up to 330% growth within a week. Additionally, she managed Facebook ad campaigns with an annual budget of CAD 20,000 during her tenure at Moving2Canada, showcasing her ability to drive results through targeted digital marketing efforts.
Video Content Production Skills
Shannon Wenkoff specializes in creating video content that aligns with business objectives. She has produced and edited videos for various platforms, including YouTube, Instagram, Facebook, and TikTok. Her proficiency with tools such as Premiere Pro, After Effects, Photoshop, and Lightroom enables her to deliver high-quality visual content that engages audiences.