Arushi Arora

Arushi Arora

UX Designer @ TIFIN

About Arushi Arora

Arushi Arora is a UX Designer currently working at TIFIN in Bangalore Urban, Karnataka, India. She combines her expertise in psychology with UX design to create user-centered experiences and advocates for a holistic approach to design.

Work at TIFIN

Arushi Arora has been employed at TIFIN as a UX Designer since 2022. In this role, she focuses on creating user-centered experiences that enhance the interaction between users and digital products. TIFIN is known for its innovative approach in the financial technology sector, and Arushi contributes to this mission through her design expertise.

Previous Experience in UX Design

Before joining TIFIN, Arushi worked as a UX Designer at 1st Main from 2021 to 2022. Her career in UX design began with a brief tenure at Lollypop Design Studio in 2020. These roles allowed her to develop her skills in user experience design and apply her knowledge in various projects.

Background in Merchandising

Arushi's career also includes a position as Associate Manager - Merchandising at Arvind Limited from 2018 to 2019. This role provided her with insights into the fashion industry and the importance of user experience in merchandising strategies.

Education and Expertise

Arushi holds a Master of Fashion Management from the National Institute of Fashion Technology, India, where she studied Fashion Merchandising and Marketing from 2016 to 2018. She also earned a Bachelor of Science (Hons.) in Computer Science from Delhi University from 2012 to 2015. Her educational background combines fashion and technology, which informs her approach to UX design.

Design Philosophy

Arushi advocates for a holistic approach to problem-solving in design projects. She believes in integrating user experience design as a lifestyle, emphasizing that it should extend beyond professional practice. This philosophy guides her work and influences her design decisions.

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