Meredith Papps
About Meredith Papps
Meredith Papps is a copywriter with a background in Athletic Therapy, currently working at Tiller Digital Inc. in Calgary, Alberta. She specializes in creating clear and valuable content for diverse industries, leveraging her skills in listening and empathy gained from her previous roles.
Work at Tiller Digital Inc.
Meredith Papps has been employed at Tiller Digital Inc. as a Copywriter since 2020. In this role, she specializes in creating content for various sectors, including Oil & Gas Analytics, Patient Communication, and Cybersecurity Threat Intelligence. Her work involves translating complex technical information into clear and valuable content tailored for B2B SaaS clients. Prior to her current position, she worked as a Contract Copywriter at Tiller Digital Inc. for two months in 2020.
Education and Expertise
Meredith Papps earned a Bachelor of Science degree from The University of Tulsa, where she studied from 2009 to 2013. In 2023, she began studying Conversion Rate Optimization (CRO) at CXL. Her educational background, combined with her expertise in copywriting, enables her to effectively communicate complex ideas in a straightforward manner.
Background in Athletic Therapy
Before transitioning to copywriting, Meredith Papps worked in the field of Athletic Therapy. She served as Team Lead and Athletic Therapist at Lifemark Health Group from 2014 to 2018 in Calgary, Alberta, Canada. She also worked at Innovative Sport Medicine as an Athletic Therapist from 2019 to 2020. This background has equipped her with skills in listening, problem-finding, and empathy, which she now applies in her copywriting career.
Career Transition and Philosophy
Meredith Papps advocates for the value of transferable skills and career pivots. Her transition from Athletic Therapy to copywriting reflects her belief in the importance of adaptability in professional development. She emphasizes clarity in communication as a key factor in driving web conversions, leveraging her diverse experiences to enhance her writing.