Natalija Snapkauskaite
About Natalija Snapkauskaite
Natalija Snapkauskaite is a Growth Product Manager with extensive experience in product growth and marketing across various companies. She has held significant roles at organizations such as Time Doctor, Coveo, and Tripfez, and has contributed to the startup ecosystem through mentorship and community support.
Current Role at Time Doctor
Natalija Snapkauskaite serves as a Growth Product Manager at Time Doctor, a position she has held since 2021. In this role, she focuses on driving product growth strategies and enhancing user engagement. Her responsibilities include analyzing market trends, optimizing product features, and collaborating with cross-functional teams to achieve growth objectives.
Previous Experience in Product Growth Management
Before her current role, Snapkauskaite worked at Coveo as a Senior Product Growth Manager from 2020 to 2021. She also held the position of Growth Product Manager at Benjamin David Group from 2018 to 2019 and served as Head of Growth at Tripfez from 2017 to 2018. Her diverse experiences in these roles contributed to her expertise in product growth and market strategy.
Educational Background in Business and Economics
Snapkauskaite studied at Rīgas Ekonomikas augstskola - Stockholm School of Economics in Riga, where she earned a Bachelor’s degree in Economics and Business from 2006 to 2009. She furthered her education at Maastricht University School of Business and Economics, obtaining an MSc in International Business with a focus on Strategic Marketing from 2010 to 2012. Additionally, she participated in an Erasmus exchange program at Copenhagen Business School, concentrating on user experience and marketing.
Contributions to the Startup Community
Snapkauskaite has actively contributed to the startup ecosystem through various initiatives. She advised at the Echelon TOP100 Growth Clinic, mentoring startups in growth strategies. She has also participated as a mentor at the 500 Startups Hackathon and contributed to events like Startup Weekend Georgetown and Startup Weekend KL Women, fostering innovation and entrepreneurship.
Skills and Tools for Product Management
In her roles, Snapkauskaite utilizes a variety of tools to enhance product growth and management processes. These tools include Miro, Invision, Figma, Mixpanel, Google Data Studio, Google Analytics, Jira, Confluence, and Asana. Her proficiency in these platforms supports her ability to analyze data, manage projects, and drive effective growth strategies.