John O'connor

Marketing Operations Analyst @ Tines

About John O'connor

John O'Connor is a Marketing Operations Analyst with extensive experience in digital marketing and data analytics, having worked for Segmatic and 2K Games. He holds a First Class Honours degree in Business and Law from University College Dublin and has held various roles in marketing and analysis across several organizations.

Current Role at Tines

John O'Connor has been employed at Tines as a Marketing Operations Analyst since 2020. In this role, he focuses on optimizing marketing processes and enhancing operational efficiency within the organization. His expertise in digital marketing and data analytics contributes to Tines' strategic initiatives.

Professional Experience at 2K Games

Prior to his current position, John O'Connor worked at 2K Games, where he managed the strategy and execution of digital marketing campaigns for new game releases. His tenure included roles such as Performance Marketing, Go To Market Manager for North America and EMEA, and Strategic Performance Marketing Consultant. He contributed to the company's marketing strategies from 2019 to 2020.

Experience at Segmatic

John O'Connor spent over three years at Segmatic, which is now part of 2K Games. He held various positions, including Senior Performance Marketing Analyst and Performance Marketing Analyst. His work involved data analytics and digital marketing, supporting the company's growth and transition to 2K Games.

Educational Background

John O'Connor completed his undergraduate studies at University College Dublin, where he achieved a First Class Honours degree in Business and Law from 2012 to 2016. His academic background provided a solid foundation for his career in marketing and analytics.

Mentorship and Early Career

From 2017 to 2019, John O'Connor served as a Mentor at 100minds in County Dublin, Ireland. His early career included internships at Barclays Wealth and Investment Management and Barclays Investment Bank, as well as a Private Client Off-Cycle Internship at Davy in 2016.

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