Drew Peterson
About Drew Peterson
Drew Peterson is the Director of Client Strategy at Tinuiti, where he has worked since 2022. He has extensive experience in media planning and client strategy, having held various roles at companies such as SpotX, Tinuiti, and LRXD.
Current Role at Tinuiti
Drew Peterson serves as the Director of Client Strategy at Tinuiti, a position he has held since 2022. In this role, he focuses on developing and implementing strategies that enhance client engagement and campaign performance. His responsibilities include managing client relationships and overseeing strategic initiatives that drive results.
Previous Experience at SpotX
Drew Peterson worked at SpotX in various capacities. He began as a Senior Account Manager in Media Planning and Operations from 2018 to 2019 for eight months. He later advanced to the role of Account Director from 2019 to 2021, where he managed media planning and operations for two years. His experience at SpotX contributed to his expertise in analytics and data tools.
Experience at LRXD
Prior to his tenure at SpotX, Drew Peterson was employed at LRXD as a Media Planner from 2016 to 2018. During his two years at LRXD, he focused on media planning strategies and execution, contributing to the agency's overall media efforts.
Educational Background
Drew Peterson studied at Colorado State University, where he earned a Bachelor of Arts in Journalism and Technical Communication from 2009 to 2013. This educational background provided him with foundational skills in communication and media that he has applied throughout his career.
Career Development in Media
Drew Peterson's career in media began at Barnhart Communications, where he held multiple roles, including Media Coordinator and Assistant Media Buyer from 2013 to 2015. He also worked at Karsh Hagan as an Assistant Media Buyer/Planner for one year. His early experiences laid the groundwork for his subsequent roles in media planning and strategy.