Emily Gates
About Emily Gates
Emily Gates serves as the Senior Director at Tinuiti, where she has worked since 2024. She has an extensive background in user experience and digital growth, with previous roles at Ampush and BioLite.
Work at Tinuiti
Emily Gates has been serving as Senior Director at Tinuiti since 2024. In her role, she focuses on developing and implementing strategies that enhance marketing effectiveness. Her responsibilities include optimizing ad engagement and improving website conversion rates. With her extensive background in digital marketing, she contributes to the company's mission of delivering data-driven marketing solutions.
Previous Experience at Ampush
Prior to her current role, Emily Gates held multiple positions at Ampush, a Tinuiti Company. She started as a Media Analyst from 2013 to 2014, then progressed to Senior Media Strategist from 2014 to 2016. She later became User Experience Lead from 2016 to 2017 and User Experience Manager from 2017 to 2018. In her roles, she designed high-converting landing pages and developed strategies to engage target audiences.
Background in E-Commerce
Emily Gates has significant experience in e-commerce, having worked as Director of E-Commerce at BioLite for 10 months in 2021. She also served as Digital Growth Lead at BioLite from 2018 to 2021. In these positions, she focused on customer acquisition and implemented creative solutions to enhance digital marketing efforts.
Education and Expertise
Emily Gates studied Environmental Biology at Georgetown University, where she earned a Bachelor of Science (B.S.) from 2008 to 2012. Her academic background laid the foundation for her analytical skills, which she applies in her marketing roles. She has expertise in utilizing data to enhance marketing strategies and is focused on business metrics to drive growth.
Internship and Early Career
Emily Gates began her professional journey as an intern at Corporate Accountability International in 2010. She also worked as a Research Assistant at Georgetown University from 2011 to 2012. These early experiences contributed to her understanding of research and analysis, which she later applied in her marketing career.