Jenny Simpson
About Jenny Simpson
Jenny Simpson is an Associate in Marketplace Search at Tinuiti, where she employs data-driven strategies to improve marketing campaigns and content management. She has previous experience in sales and media development, having worked at PHMG, Grubhub, and the James B. Henry Center at Michigan State University.
Current Role at Tinuiti
Jenny Simpson serves as an Associate in Marketplace Search at Tinuiti, a role she has held since 2021. In this position, she utilizes data-driven strategies to enhance marketing campaigns, focusing on optimizing performance specifically on Amazon platforms. Her responsibilities include providing weekly client-facing reports, analyses, and recommendations, contributing to the overall success of marketing initiatives.
Previous Experience in Sales and Media Development
Before joining Tinuiti, Jenny Simpson gained valuable experience in sales and media development. She worked as a Media Development Executive at PHMG for six months in the Greater Chicago Area in 2019. Following this, she served as an Inside Sales Executive at Grubhub for nine months in Chicago, Illinois, from 2020 to 2021. These roles helped her develop skills in client engagement and sales strategies.
Internship Experience at The James B. Henry Center
Jenny Simpson completed a year-long internship as a Sales Intern at The James B. Henry Center at Michigan State University from 2018 to 2019. This experience provided her with foundational skills in sales and client management, further preparing her for her subsequent roles in the marketing and sales sectors.
Education and Academic Background
Jenny Simpson studied at Michigan State University, where she earned a Bachelor of Arts in Hospitality Business from 2015 to 2019. This academic background equipped her with essential knowledge and skills relevant to her career in marketing and sales, contributing to her effectiveness in her current role.