Kelly Hart
About Kelly Hart
Kelly Hart is a Paid Social Media Specialist with extensive experience in digital marketing, having previously worked at Kettering Health Network and The Reynolds and Reynolds Company. She manages significant ad spend across various social media platforms and develops marketing strategies for notable clients.
Work at Tinuiti
Kelly Hart has been employed at Tinuiti as a Paid Social Media Specialist since 2020. In this role, she develops and executes paid social media marketing strategies for various clients, focusing on consumer packaged goods (CPG) and retail sectors. She manages over $1 million in monthly ad spend across multiple social media platforms including Facebook, Instagram, Snapchat, TikTok, Reddit, and Pinterest. Kelly collaborates with cross-channel teams to synchronize strategies and ensure comprehensive full-funnel advertising efforts.
Previous Experience in Digital Marketing
Prior to her current position, Kelly Hart worked at Kettering Health Network as a Digital Marketing Specialist from 2019 to 2020. She also served as a Senior Digital Marketing Analyst at The Reynolds and Reynolds Company from 2016 to 2018. During her time at The Reynolds and Reynolds Company, she held another role as a Digital Marketing Specialist from 2015 to 2016. Additionally, she worked as a Marketing Campaign Manager at Berry Network from 2018 to 2019.
Background in Media Production
Kelly Hart has a background in media production, having worked at BGSU Media Production as Sports Director for BG24 News from 2012 to 2013 and as a Sports Anchor/Reporter from 2012 to 2014. She also gained experience as a Sports Broadcasting Intern at Cox Media Group Ohio in 2013. Her early career included roles at the Ohio Expo Center & State Fair, where she served as an Entertainment Coordinator and later as a Marketing & Public Relations Coordinator in 2014.
Education and Expertise
Kelly Hart studied at Bowling Green State University, where she earned a Bachelor of Arts (B.A.) in Communication and Media Studies from 2011 to 2015. This educational background has equipped her with the skills necessary for her roles in digital marketing and media production. She also completed a Public Relations Internship at Bowling Green State University in 2014, further enhancing her expertise in communication strategies.
Client Reporting and Strategy
In her current role at Tinuiti, Kelly Hart reports performance and strategy to clients on a weekly basis. This practice ensures transparency and alignment with client goals, allowing for effective communication and strategy refinement. Her experience in managing substantial ad spend and developing marketing strategies for well-known brands underlines her capabilities in the digital marketing landscape.