Mary E Sipala
About Mary E Sipala
Mary E Sipala is a Senior Manager of Insights & Analytics at Tinuiti, where she has worked since 2018. She holds a Bachelor of Business Administration in Marketing from Temple University and has previous experience in digital analytics and social media.
Work at Tinuiti
Mary E Sipala has been employed at Tinuiti since 2018, serving as the Senior Manager of Insights & Analytics. In this role, she is responsible for leading analytics initiatives and providing insights that drive strategic decisions. Her tenure at Tinuiti spans six years, during which she has contributed to various projects aimed at enhancing client performance through data-driven strategies. The company is based in Charleston, South Carolina, where she continues to develop her expertise in analytics.
Education and Expertise
Mary E Sipala studied at Temple University, specifically at the Fox School of Business & Management, where she earned a Bachelor of Business Administration (BBA) with a focus on Marketing. Her education spanned from 2011 to 2015, providing her with a solid foundation in marketing principles and business strategies. This academic background supports her analytical skills and enhances her capabilities in her current role.
Professional Background
Prior to her current position at Tinuiti, Mary E Sipala worked at Horizon Media as a Senior Analyst in Digital Analytics from 2016 to 2018. In this role, she focused on digital performance metrics and analytics, contributing to the agency's data-driven decision-making processes. Earlier in her career, she served as an Office Clerk at Temple University Facilities Management from 2012 to 2015, where she gained administrative experience. Additionally, she completed a Social Media Internship at GetPhound in 2013, which provided her with early exposure to digital marketing.
Career Progression
Mary E Sipala's career progression reflects a steady advancement in the field of analytics and marketing. Starting as a Social Media Intern at GetPhound in 2013, she transitioned to an Office Clerk position at Temple University Facilities Management, where she worked for three years. Following this, she joined Horizon Media as a Senior Analyst, further developing her analytical skills before taking on her current role at Tinuiti. This trajectory showcases her commitment to professional growth within the marketing and analytics sectors.