Sara Allen

Coordinator, Programmatic @ Tinuiti

About Sara Allen

Sara Allen is a Coordinator, Programmatic at Tinuiti, where she has worked since 2022. She specializes in enhancing customer retention and satisfaction through cross-functional solutions and has a strong background in user experience design and data analysis.

Work at Tinuiti

Sara Allen has been employed at Tinuiti as a Coordinator in Programmatic since 2022. In this role, she is responsible for the daily management of pacing and optimizations for programmatic advertising accounts. She focuses on building cross-functional solutions aimed at enhancing customer retention and satisfaction. Her work involves managing the execution of Display tactics across various formats, including banner, video, audio, native, and CTV.

Education and Expertise

Sara Allen has a diverse educational background. She studied at General Assembly, where she achieved a User Experience Design certification in 2020. Additionally, she completed a Data Analysis program at General Assembly in the same year. Sara holds a Bachelor of Arts in Communication from La Salle University and a Master of Science in Higher Education Administration from Drexel University. She also obtained an Online Teaching Certificate from the Fox School of Business at Temple University in 2019.

Background

Sara Allen has held various roles in higher education prior to her current position at Tinuiti. She served as Chief of Staff to the VP for Student Affairs at La Salle University for seven months in 2009-2010. Following that, she worked as Head of Operations at The University of the Arts from 2010 to 2018. Most recently, she was an Academic Advisor at Temple University in the Fox School of Business, where she worked from 2018 to 2022.

Professional Experience

Sara Allen has accumulated extensive experience in programmatic advertising and higher education administration. Her role at Tinuiti involves managing programmatic advertising accounts, where she oversees pacing and optimizations. Her previous positions in higher education included responsibilities in student affairs, operations management, and academic advising, providing her with a strong foundation in cross-functional collaboration and customer-focused solutions.

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