Vanessa Cummings
About Vanessa Cummings
Vanessa Cummings is a Project Manager specializing in Client Strategy and Analytics at Tinuiti. She has a diverse background in partnership development and sales planning, with previous roles at Bodybuilding.com and Pac-12 Networks.
Current Role at Tinuiti
Vanessa Cummings serves as a Project Manager in Client Strategy & Analytics at Tinuiti. She has been in this role since 2022, contributing to the company's efforts in optimizing client strategies and enhancing analytics capabilities. Her responsibilities include managing projects that align with client goals and ensuring effective communication between teams.
Previous Experience at Bodybuilding.com
Vanessa Cummings worked at Bodybuilding.com in various roles. She served as a Senior Specialist in Partnership Development for four months in 2019, focusing on building and maintaining partnerships. Additionally, she held the position of Lead Brand Specialist for five months in 2019, where she contributed to brand strategy and execution.
Experience at Pac-12 Networks
Cummings has extensive experience at Pac-12 Networks, where she held multiple positions. She was a Sports Business Management Intern from 2016 to 2017, followed by roles as Sales Planning Coordinator and Account Specialist from 2017 to 2019. Her final position at Pac-12 Networks was as a Sales Planner for four months in 2018, where she focused on integrated sponsorships and sales.
Educational Background
Vanessa Cummings earned her Master's Degree in Sports Business Track from the University of Oregon, completing her studies from 2014 to 2016. She also holds a Bachelor's Degree in Sociology from California Polytechnic State University-San Luis Obispo, where she studied from 2009 to 2013. Additionally, she graduated from Regis Jesuit High School in 2009.
Work at 116 & West
At 116 & West, Vanessa Cummings held two positions. She worked as an Account Coordinator for nine months in 2020, followed by a role as Account Executive from 2020 to 2022. In these positions, she focused on client management and account development, contributing to the agency's overall success.