Lauren Harvey
About Lauren Harvey
Lauren Harvey serves as the Vice President of Marketing Strategy and Creative at Toluna Corporate, where she specializes in culturally resonant designs and user experiences. With a background as an Art Director at Ruckus Co, she has extensive experience in crafting effective marketing strategies and analyzing consumer behavior across various industries.
Work at Toluna Corporate
Lauren Harvey serves as the Vice President of Marketing Strategy and Creative at Toluna Corporate, a position she has held since 2021. In this role, she focuses on developing marketing strategies that drive measurable results. Additionally, she has been the Creative Director at Toluna Corporate for three years, where she specializes in creating culturally resonant designs and user experiences that engage and delight users.
Previous Experience at Ruckus Co
Before joining Toluna Corporate, Lauren Harvey worked as the Art Director at Ruckus Co from 2011 to 2017. During her six years at Ruckus Co, she led interdisciplinary collaborations that enhanced user experiences across various digital platforms. Her contributions helped shape the company's creative direction and establish a strong visual identity.
Education and Expertise
Lauren Harvey earned her Bachelor’s Degree in Communication Design from Parsons School of Design - The New School, where she studied from 2004 to 2008. Her educational background provides a solid foundation for her expertise in creating effective marketing strategies and analyzing consumer behavior across various industries, including Consumer Packaged Goods, Food & Beverage, and Financial Services.
Diverse Portfolio and Brand Revitalization
Lauren Harvey has developed a diverse portfolio that showcases her ability to revitalize established brands and create distinctive identities for startups. Her work reflects a deep understanding of market trends and consumer preferences, enabling her to craft designs and strategies that resonate with target audiences.