Kelly Peters
About Kelly Peters
Kelly Peters is the Director of Marketing at Tomorrow.io, where she leads a team of AI marketers and focuses on integrating artificial intelligence into marketing strategies. With over 10 years of experience in strategic communications, she has worked with major brands such as CNBC and NBCUniversal.
Current Role at Tomorrow.io
Kelly Peters serves as the Director of Marketing at Tomorrow.io, a position she has held since 2022. In this role, she leads a team of AI marketers, focusing on integrating artificial intelligence into marketing strategies. Her responsibilities include driving revenue through storytelling and creativity, while emphasizing human connection in marketing campaigns.
Previous Experience in Marketing and Communications
Prior to her current role, Kelly Peters worked as the Senior Content Marketing Manager at Tomorrow.io from 2021 to 2022. She has also held various positions in marketing and communications, including eCommerce Content Specialist at DICK'S Sporting Goods and Communications & Content Manager at JazzHR. Her experience spans over a decade, working with major brands such as CNBC and NBCUniversal.
Education and Expertise
Kelly Peters graduated from Syracuse University with a Bachelor of Science in Broadcast and Digital Journalism. She also studied at the S.I. Newhouse School of Public Communications, where she earned a Bachelor's Degree in Broadcast Journalism. Her educational background provides a strong foundation for her expertise in strategic communications and demand-focused initiatives.
Background in Media and Internships
Kelly Peters began her career in media with internships at various organizations, including WPXI-TV as a News Intern and CNBC International as an Editorial Intern. She also worked at MSNBC as a Production Assistant and WKTV NewsChannel 2 as a News Intern. These experiences contributed to her understanding of the media landscape and enhanced her communication skills.
Professional Affiliations and Personal Interests
In addition to her professional roles, Kelly Peters is known for her unique personal interests, particularly being the only non-sports fan in Pittsburgh, PA. This distinctive trait sets her apart in a city known for its sports culture. Her diverse background and interests contribute to her approach in marketing and communications.