Cara Norden
About Cara Norden
Cara Norden is a Marketing Director with over 16 years of experience in marketing and communications, currently working at Toms in Los Angeles, California.
Title
Cara Norden is the Marketing Director at Toms, based in Los Angeles, California, United States. She recently joined Nimble Activewear as Head of Marketing.
Professional Background
Cara Norden has over 16 years of experience in marketing and communications. She has worked with a variety of consumer brands across multiple countries. Her career includes roles as Marketing Manager at Tom Organic, Public Relations and Communications Manager at Nike for Australia and New Zealand, Group Account Director at Ppr Worldwide, and Account Director positions at both Borkowski London and Wrightspr. Additionally, she gained early experience as an intern at Royce Communications.
Work Experience at Nike
From 2014 to 2017, Cara Norden served as the Public Relations and Communications Manager for Nike in Australia and New Zealand. During this period, she was based in Beaverton, Oregon, United States. This role likely included overseeing Nike's public relations strategy and communications efforts in these regions.
Education and Expertise
Cara Norden holds a Bachelor of Arts in Public Relations and Social Science from RMIT University, which she completed between 2002 and 2005. She also studied Coaching at Beautiful You Coaching Academy. Her educational background supports her extensive career in marketing and communications.
Marketing Philosophy
Cara Norden believes in the importance of authentic storytelling and conversation to create lasting consumer connections. She is committed to working with brands and businesses driven by missions that go beyond profit, focusing on people, culture, and impact. Her approach aims at fostering deeper, more meaningful relationships between brands and their audiences.