Pete Ferrer
About Pete Ferrer
Pete Ferrer is the VP of Sales and Marketing with extensive experience in the footwear industry, having held senior positions at major brands like Nike, Reebok, and Fox Racing.
Title
Pete Ferrer holds the position of Vice President of Sales and Marketing at an unspecified company.
Education and Expertise
Pete Ferrer studied at The University of Alabama, earning a Bachelor of Arts degree in Communication from 1981 to 1984. His education laid a strong foundation for his extensive career in sales and marketing, particularly in the footwear industry.
Background in Footwear Industry
Pete Ferrer has a significant background in the footwear industry, having held senior sales positions at several major brands. His career includes roles such as Vice President of Footwear Sales at Tommy Bahama for a year, National Footwear Sales Manager at Fox Racing for 11 months, and several years in key sales and management roles at Nike and Reebok.
Strategic Account Management
Ferrer has a robust background in strategic account management. During his tenure at Nike, he served as General Manager of Strategic Accounts from 1996 to 2001 and General Manager of the West Region from 2001 to 2004. These roles required managing important accounts and driving significant sales growth.
Leadership Roles in Sales and Marketing
Over his career spanning more than two decades, Pete Ferrer has worked in various leadership roles in sales and marketing. He has served as Key Account Sales Manager at Reebok, General Manager of Strategic Accounts at Nike, and Vice President of Sales and Marketing at TOMS SHOES. His experience showcases his versatility and effectiveness in enhancing both national and regional sales performance.