Benoit Baconnet
About Benoit Baconnet
Benoit Baconnet is the VP Sales Automotive at TomTom, with a diverse background in sales and management roles across various companies, including Sensata Technologies and Texas Instruments.
Current Role at TomTom
Benoit Baconnet has been serving as the Vice President of Sales for the Automotive sector at TomTom since 2016. Based in the Paris Area, France, Benoit is responsible for leading the sales strategies and initiatives for TomTom's automotive products. His role involves overseeing key account relationships, driving revenue growth, and ensuring customer satisfaction within the automotive industry.
Previous Positions at Sensata Technologies
Before joining TomTom, Benoit Baconnet held several key roles at Sensata Technologies. He started as a Key Account Manager from 2006 to 2008. He then moved on to become the Regional Sales Manager from 2008 to 2009, followed by Sales Manager for Europe South West from 2010 to 2011. Subsequently, he served as Sales Director for Europe from 2011 to 2014 and later took on the role of M&A / Global Integration Director for Sales & Marketing from 2014 to 2015. These positions highlight his extensive experience in sales and marketing within the automotive and sensing technologies sectors.
Early Career
Benoit Baconnet embarked on his professional journey at Motorola, where he worked in Manufacturing and Quality from 1992 to 1998. He then transitioned to Solectron, holding the role of Supply Chain Account Manager from 2000 to 2003. Following this, he joined Texas Instruments as a Key Account Manager from 2003 to 2006. These early roles helped him build a strong foundation in manufacturing, supply chain management, and key account handling.
Education and Expertise
Benoit Baconnet is well-educated with a strong technical and business background. He earned an Engineer degree in Electronics from ISEP - école d'ingénieurs du numérique, completing his studies from 1986 to 1991. Later, he pursued an MBA in Business from HEC Paris, graduating in 2000. This combination of technical and business education has equipped him with the skills required to excel in various sales and management roles throughout his career.