Benoit Joly

Benoit Joly

SVP Automotive Sales @ TomTom

About Benoit Joly

Benoit Joly is the SVP of Automotive Sales at TomTom, with a decorated career in the tech industry and expertise in scaling technology and digital businesses.

Current Role at TomTom

Since 2024, Benoit Joly has been serving as the Senior Vice President of Automotive Sales at TomTom. In this role, he oversees global automotive sales operations. His focus includes defining effective sales strategies, fostering strategic partnerships, and enhancing the customer experience in automotive technology markets on a worldwide scale.

Previous Roles at wejo

Benoit Joly worked as the Chief Commercial Officer at wejo from 2021 to 2023. During this period, he was responsible for sales, product development, and marketing. He specialized in data analytics and SaaS solutions within the automotive and mobility sectors, helping to drive commercial strategies and expand market presence.

Experience in the Automotive Industry

Throughout his career, Benoit Joly has gathered extensive experience in the automotive industry. He worked as the Connected Car Director at Renault-Nissan-Mitsubishi from 2018 to 2020, contributing to corporate ventures and investments in automotive startups. This role allowed him to dig deep into connected car technologies and innovative automotive solutions. Additionally, he served Groupe Renault from 2016 to 2021, where he took on roles such as Sales Director, Marketing Director, and oversaw connected car services.

Leadership at Technicolor Creative Studios

Benoit Joly held multiple leadership positions at Technicolor Creative Studios from 2010 to 2016. These included Managing Director of Smart Home and Senior Vice-President of Global Marketing. His responsibilities encompassed P&L management, innovation, and business unit operations focusing on IoT and SaaS solutions. During this time, he significantly contributed to the development of technologies for connected home environments.

Educational Background

Benoit Joly has an impressive educational background. He earned an MBA in Strategy and Marketing from ESSEC Business School between 1997 and 1999. Additionally, he holds a Master’s Degree in Engineering from ESIEE PARIS, where he specialized in Networks Architecture and Information Systems, graduating with honors from 1991 to 1996.

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