Christiaan De Boer
About Christiaan De Boer
Christiaan De Boer is the Senior Digital Business Improvement Manager at TomTom, with extensive experience in e-commerce and digital project management across various companies in the Netherlands.
Current Role at TomTom
Christiaan De Boer currently works as the Senior Digital Business Improvement Manager at TomTom, based in Amsterdam, Noord-Holland, Netherlands. He has held this position since 2015. In this role, he acts as the Product Owner of TomTom.com and its sub-websites, overseeing both B2C and B2B platforms. He is responsible for creating user-centric web experiences and defining new web applications. Additionally, he manages the full cycle of online initiatives and projects from design to delivery across multiple teams, ensuring seamless project execution.
Previous Experience in E-Commerce
Before joining TomTom, Christiaan De Boer worked at Zooster as the E-commerce Director and Shareholder from 2014 to 2015. He also served as the E-commerce Manager at La Place Restaurants from 2013 to 2014. Earlier, he held the role of E-commerce Project Manager at Marviq for six months from 2012 to 2013 in Almere, Flevoland, Netherlands. His earlier experiences include working at Klm in various capacities, including E-development Manager and Content Management Strategist from 2010 to 2012 and E-development Manager and Changes Coordination from 2008 to 2010.
Entrepreneurial Ventures
Christiaan De Boer is currently the Freelance E-commerce Project Manager and Owner at Smartsell.nl, a role he has held since 2006. In his entrepreneurial journey, he was also the Online Marketing Manager and Owner at Shopketen from 2004 to 2014. These roles have allowed him to apply his expertise in managing and improving e-commerce platforms, further developing his business acumen and strategic capabilities in the digital space.
Educational Background
Christiaan De Boer earned his bachelor's degree in Business Administration from the Amsterdam University of Applied Sciences, where he studied from 2001 to 2005. He also attended Hogeschool Inholland / Inholland University of Applied Sciences. Additionally, he studied Management and Business at Open Universiteit, achieving a master's degree.
Role in E-Commerce Programs
Christiaan De Boer is the Program Manager of the 'Friction-less buying' program, focusing on full e-commerce optimization. He actively liaises between business and IT to ensure seamless project execution. This role involves managing the development and implementation of user-centric web solutions, defining new web applications, and overseeing the end-to-end cycle of online projects.