Claudia Preda
About Claudia Preda
Claudia Preda is the Global Employer Brand Manager at TomTom, with extensive experience in internal communications and employer branding across various roles in London and Amsterdam.
Global Employer Brand Manager at TomTom
Claudia Preda currently holds the position of Global Employer Brand Manager at TomTom. She has been with the company in this role since 2022 in London, England, United Kingdom. Her role leverages her extensive experience in employer branding and internal communications to enhance TomTom's employer brand globally.
Previous Roles at TomTom
Claudia Preda has accumulated significant experience at TomTom, where she has held various roles. From 2021 to 2022, she served as the Employer Brand Associate Manager. Before that, she worked as a Sr Internal Communications Coordinator from 2019 to 2020, and an Internal Communications Coordinator from 2018 to 2019. She started her career at TomTom as an Internal Communications Intern in 2017, gradually transitioning to Jr Communications Specialist in 2018.
Experience at Zopa
At Zopa, Claudia Preda significantly contributed to internal communications and employer branding. As an Internal Communications Specialist in 2021, she managed Zopa's Employer Branding channels under the handle @ZopaLife, produced and delivered weekly company meetings, and advised on internal communications strategies. Additionally, she oversaw key strategic internal events and managed corporate social responsibility partnerships for the company.
Education and Expertise
Claudia Preda has a robust educational background in communications and business. She earned a Master's Degree in Media and Business from Erasmus University Rotterdam from 2016 to 2018. She also studied under the Erasmus+ program at KU Leuven from 2014 to 2015. Claudia holds a Bachelor's Degree in Communications, Innovation, and Multimedia from Università degli Studi di Pavia, where she studied from 2012 to 2016.
Thesis Trainee at Deloitte Nederland
Claudia Preda also gained experience as a Thesis Trainee at Deloitte Nederland in 2017. During her three-month tenure in the Rotterdam Area, Netherlands, she engaged in activities that likely contributed to her foundational knowledge and experience in communications and business strategy.