Eric Ruiz Aviñó

Eric Ruiz Aviñó

Lead Senior Designer @ TomTom

About Eric Ruiz Aviñó

Eric Ruiz Aviñó is the Lead Senior Designer at TomTom and a Freelance Art Director & Designer at Eric Amsterdam, with extensive experience in the Amsterdam area.

Current Role at TomTom as Lead Senior Designer

Eric Ruiz Aviñó has been serving as the Lead Senior Designer at TomTom in the Amsterdam Area, Netherlands since 2019. His role involves overseeing high-level design projects, guiding design teams, and contributing to the development of user-centric navigation solutions. With multiple years of experience in the field, Eric incorporates a blend of creativity and strategic thinking to enhance product offerings.

Freelance Art Director and Designer at Eric Amsterdam

Since 2018, Eric Ruiz Aviñó has been working independently as a Freelance Art Director and Designer under his brand, Eric Amsterdam. Based in the Amsterdam Area, he undertakes a variety of design projects, offering bespoke creative solutions. His portfolio spans diverse industries, reflecting his versatility and expertise in creating appealing visual content.

Previous Experience as Art Director at LikeFriends

Eric served as an Art Director at LikeFriends from 2016 to 2018. During his tenure of two years in the Amsterdam Area, Netherlands, he was responsible for developing and overseeing creative concepts, ensuring their alignment with brand identities. His role included collaboration with copywriters, strategists, and clients to deliver compelling marketing campaigns.

Creative Role at NOISE Amsterdam

From 2015 to 2016, Eric worked as a Creative at NOISE Amsterdam for 11 months. His responsibilities included the development of innovative design concepts and managing projects from inception through to final execution. His role was critical in delivering creative content that resonated with target audiences.

Education in Graphic Design at Universitat Autònoma de Barcelona

Eric Ruiz Aviñó studied Graphic Design at Universitat Autònoma de Barcelona from 2008 to 2012. This four-year comprehensive program provided him with a solid foundation in design principles, techniques, and tools. His academic background has been instrumental in shaping his career and enhancing his design skills.

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