Karin H.C. Huang
About Karin H.C. Huang
Karin H.C. Huang is a Senior Product Marketing Manager at TomTom, focusing on enterprise industry product marketing and business development in the APAC region.
Title
Karin H.C. Huang serves as the Senior Product Marketing Manager - APAC PMM, BU Enterprise at TomTom. Her role encompasses overseeing enterprise industry product marketing management and business development across the APAC region.
Company
Karin H.C. Huang is currently employed at TomTom. The company is recognized for its developments in map data, APIs, and SDKs, addressing industries such as big tech and on-demand mobility, including ride-hailing and food/grocery delivery.
Global Coordination and Collaboration
Karin H.C. Huang leads global cross-functional coordination at TomTom. She supervises the APAC region while collaborating closely with teams in the EMEA and the US. This coordination involves managing product narratives, positioning, and messaging at an international scale.
Market Analysis and Sales Enablement
In her role, Karin conducts in-depth market and competitive intelligence analysis. She is also engaged in sales enablement, strategizing customer journey initiatives such as sales pitches and cold outreach. Her work ensures that the company effectively reaches its target markets.
Account-Based Marketing
Karin utilizes account-based marketing to aggregate global target lists. This strategic approach helps optimize TomTom's outreach and engagement efforts, particularly targeting big tech industries and on-demand mobility sectors.