Marisol Konstanza Araya Zarate
About Marisol Konstanza Araya Zarate
Marisol Konstanza Araya Zarate is a Business Analyst at TomTom, specializing in data analysis, reporting, and Salesforce processes.
Title
Marisol Konstanza Araya Zarate holds the position of Business Analyst at TomTom.
Current Role at TomTom
Marisol is currently serving as a Business Analyst at TomTom since 2020. Based in Amsterdam, North Holland, Netherlands, she leverages various analytical tools and methodologies for data-driven decision making within the company. Her responsibilities include creating dashboards using PowerBi, Salesforce, Grafana, SAP Analytics Cloud, and Google Data Studio, alongside handling both monthly and ad-hoc reporting focused on operational, marketing, and financial data.
Previous Roles at TomTom
Marisol has held multiple positions at TomTom before her current role. She worked as a Sales Support Expert from 2018 to 2020, a B2B Sales Agent for 4 months in 2017-2018, and as a Technical Support Agent for 7 months in 2017, all located in the Amsterdam Area, Netherlands. In these roles, she gained substantial experience that she now applies to her work as a Business Analyst.
Work Experience in Various Companies
Marisol has a diverse work history. Before joining TomTom, she was a Social Media Agent at Cygnific for 9 months in 2016-2017, a Sales Assistant at de Bijenkorf and Diesel in 2015-2016, and a Freelance Photographer at Sense Asian for 2 years from 2015 to 2017. Additionally, she was a Manager at T.R.I.L.L. for 5 months in 2013 and worked as a Shop Assistant at toko kokkita from 2009 to 2015.
Educational Background
Marisol's educational background includes a Bachelorgraad in Japanese Studies from Leiden University, which she earned after completing the program from 2007 to 2011. She also studied Communication and Media Studies at Hogeschool Inholland Diemen, though did not graduate, attending from 2015 to 2016. Moreover, she has a VWO degree from her time at Comenius Lyceum where she studied Natuur&Techniek from 2001 to 2007.
Specializations and Technical Skills
Marisol specializes in creating dashboards using tools such as PowerBi, Salesforce, Grafana, SAP Analytics Cloud, and Google Data Studio. She's a subject matter expert and trainer for Salesforce processes within the Enterprise Unit at TomTom and has expertise in SQL, KQL, and Excel for data analysis and reporting. Her skills make her a valuable collaborator on CRM projects across the company, particularly leveraging her Salesforce CRM expertise.