Michel Peeters

Michel Peeters

Product Manager @ TomTom

About Michel Peeters

Michel Peeters is a Product Manager at TomTom in Amsterdam, with a background in industrial design and extensive experience in research and innovation.

Product Manager at TomTom

Michel Peeters has been serving as a Product Manager at TomTom since 2014. Based in the Amsterdam Area, Netherlands, Michel has been involved in managing various products over a significant period of time. His role likely involves overseeing product development, aligning product strategy with company goals, and collaborating with different departments to ensure successful product launches.

Researcher and Lecturer at Eindhoven University of Technology

Prior to joining TomTom, Michel Peeters worked at Eindhoven University of Technology in several capacities. In 2014, he held the position of Researcher/Lecturer for People, Sports & Vitality for five months. Before that, from 2008 to 2009, he was a Researcher/Lecturer focused on 'Wearable Senses'. During these roles, Michel was involved in developing educational content as well as conducting valuable research in these fields.

PhD Candidate at Eindhoven University of Technology

From 2009 to 2014, Michel Peeters pursued a PhD at Eindhoven University of Technology. His dissertation, titled 'Experiential Design Landscapes - how to design for behavior change, towards an active lifestyle', was executed in collaboration with key stakeholders from the sporting goods and consumer electronics industries. During his PhD journey, Michel developed the method 'Experiential Design Landscapes' and tools such as 'Experiential Probes', and he conducted well-known case studies such as 'Social Stairs' and 'Bouncers Activity Wallpaper'.

Educational Background in Industrial Design

Michel Peeters has an extensive educational background in Industrial Design. He earned a Bachelor of Science (BSc) from Eindhoven University of Technology, studying from 2001 to 2005. This was followed by a Master of Science (MSc) in Industrial Design, which he achieved between 2005 and 2008. Michel subsequently earned his Doctor of Philosophy (Ph.D.) in Industrial Design from 2009 to 2013 at the same institution.

Professional Experience in Design and Innovation

Michel Peeters has accumulated diverse professional experiences in the fields of design and innovation. In 2007, he worked at adidas as a Design Intern/Apparel for the adidas Innovation Team (ait.) in Herzogenaurach, Germany. Michel also held the position of Interaction Design Intern at Philips Design from 2004 to 2005 and was a Design Research Intern at Carnegie Mellon University in 2004. These roles provided him with a solid foundation in design research and practical industry applications.

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