Laura Catlin Hardeman, MBA
About Laura Catlin Hardeman, MBA
Laura Catlin Hardeman is the Director of Marketing and Communications at Tosca, where she has worked since 2021. She holds a BBA in Marketing from Kennesaw State University and an MBA from Georgia State University.
Current Role at Tosca
Laura Catlin Hardeman serves as the Director of Marketing and Communications at Tosca, a position she has held since 2021. In this role, she is responsible for overseeing marketing strategies and communication initiatives within the organization. Based in Atlanta, Georgia, she contributes to enhancing brand visibility and engagement in the market.
Previous Experience in Marketing
Before joining Tosca, Laura held several key marketing positions. She worked at Plum as the Head of Marketing from 2019 to 2020 and served as Chief of Staff from 2020 to 2021. Additionally, she was the Director of Marketing and Customer Experience at Home Depot In-Home Services Provider Romanoff Renovations from 2012 to 2020, where she focused on customer engagement and marketing strategies.
Education and Expertise
Laura Catlin Hardeman earned her Bachelor of Business Administration (BBA) in Marketing from Kennesaw State University - Michael J. Coles College of Business, studying from 1996 to 2000. She later pursued an Executive Masters of Business Administration (MBA) at Georgia State University - J. Mack Robinson College of Business, completing her studies from 2017 to 2019. Her educational background supports her expertise in marketing and business management.
Early Career at Equifax
Laura began her career as a Marketing Manager in the Secure Division at Equifax, where she worked from 2000 to 2001. This early experience in a prominent financial services company provided her with foundational skills in marketing within a corporate environment, contributing to her professional development.
Long-Term Role at Home Depot
Laura Catlin Hardeman spent eight years at Home Depot In-Home Services Provider Romanoff Renovations, where she held the position of Director of Marketing and Customer Experience from 2012 to 2020. In this role, she was instrumental in shaping marketing strategies and enhancing customer interactions, which played a significant part in the company's marketing efforts.