Brittany Zander
About Brittany Zander
Brittany Zander is a Digital Marketing Specialist at Townsquare Interactive, where she has worked since 2015 in the Charlotte, North Carolina area. She manages a network of 300 clients, providing tailored digital marketing solutions and strategies.
Work at Townsquare Interactive
Brittany Zander has been employed at Townsquare Interactive since 2015, serving as a Digital Marketing Specialist. In this role, she is responsible for managing a network of 300 clients, providing tailored digital marketing solutions. Her work includes website development, search engine optimization (SEO), and social media integration. Zander updates and maintains 300 websites on a WordPress platform, utilizing HTML coding for regular updates. She also develops conversion strategies through content and calls to action on clients’ digital channels.
Education and Expertise
Brittany Zander studied at the College of Charleston, where she earned a Bachelor of Arts (B.A.) in Sociology from 2007 to 2011. Her academic background supports her expertise in digital marketing, enabling her to understand consumer behavior and social dynamics. This knowledge is applied in her current role, where she advises clients on social media campaigns and trains them to enhance their social media engagement.
Background
Before joining Townsquare Interactive, Brittany Zander gained experience through various internships and roles. She completed internships with Crisis Ministries and Communities and Schools while attending the College of Charleston. Additionally, she worked at Victoria's Secret as a Sales Associate from 2008 to 2011 and later as a Category Manager from 2011 to 2015. These positions contributed to her skill set in customer service and marketing.
Achievements
In her role as a Digital Marketing Specialist, Brittany Zander prepares and manages all monthly reporting and analytics for her clients' online presence. She has successfully developed and implemented strategies that enhance client engagement and improve conversion rates across digital platforms. Her ability to maintain a large number of client websites and provide customized marketing solutions demonstrates her proficiency in the digital marketing field.