Grace Peasley
About Grace Peasley
Grace Peasley is a Digital Marketing Specialist based in Charlotte, North Carolina, with experience in managing digital marketing accounts and enhancing website content for clients. She holds a Bachelor's degree in Public Relations from the University of South Carolina and has worked in various marketing roles, demonstrating a strong track record in client retention and campaign analysis.
Work at Townsquare Interactive
Grace Peasley has been employed at Townsquare Interactive as a Digital Marketing Specialist since 2022. In this role, she manages over 260 digital marketing accounts for businesses across various industries nationwide. Her responsibilities include collaborating with clients to enhance website content and campaigns, ensuring they meet key performance indicators. Grace also communicates monthly client-facing reports that detail the successes and failures of marketing campaigns, providing clients with insights into their digital marketing performance.
Previous Experience in Marketing
Prior to her current position, Grace Peasley worked at BLVD as a Marketing & Executive Assistant for six months in 2021 and 2022. In this role, she contributed to marketing initiatives and supported executive functions. Additionally, she served as an Account Manager at The Carolina Agency from 2020 to 2021, where she managed client accounts and developed marketing strategies. Her experience also includes working as a Front of House/Server at The Pot Smoker BBQ from 2019 to 2021, which provided her with customer service skills applicable to her marketing roles.
Education and Expertise
Grace Peasley earned her Bachelor's degree in Public Relations from the University of South Carolina, where she studied from 2017 to 2021. During her time at the university, she also served as a Student Scholar Ambassador for four years, gaining valuable experience in communication and public relations. Her educational background has equipped her with the skills necessary to analyze digital marketing campaigns effectively, utilizing tools such as Google Analytics to drive results.
Client Retention and Revenue Management
In her roles, Grace Peasley has demonstrated strong capabilities in client retention and revenue management. She has retained over $70,000 in company revenue, achieving a client retention rate exceeding 95% month-over-month. This achievement highlights her effectiveness in managing client relationships and ensuring satisfaction with marketing services.