Matthew Sweeney
About Matthew Sweeney
Matthew Sweeney is a Senior Digital Marketing Specialist with over five years of experience in sales and customer service. He has worked in various roles across different companies, including CGI Communications and Wegmans Food Markets, and currently resides in Charlotte, North Carolina.
Work at Townsquare Interactive
Matthew Sweeney has been employed at Townsquare Interactive as a Senior Digital Marketing Specialist since 2021. In this role, he utilizes his expertise in digital marketing strategies to enhance client engagement and drive results. His responsibilities include developing marketing campaigns and analyzing performance metrics to optimize outreach efforts. His position in Charlotte, North Carolina, allows him to contribute to a dynamic team focused on delivering effective digital solutions.
Previous Experience in Digital Marketing
Before joining Townsquare Interactive, Matthew Sweeney worked at CGI Communications as a Data Researcher from 2019 to 2020. His role involved gathering and analyzing data to support marketing initiatives. Additionally, he served as a Lead Sales Associate at YPC Media for four months in 2019, where he gained valuable experience in sales and customer service, further enhancing his marketing skill set.
Background in Sales and Customer Service
Matthew Sweeney has over five years of experience in sales and customer service, which supports his current role in digital marketing. His career includes positions such as Intermediate Sales Advisor at Delta Sonic from 2011 to 2016 and Pharmacy Technician at Wegmans Food Markets from 2016 to 2018. These roles provided him with a solid foundation in customer interaction and sales strategies.
Education and Expertise
Matthew Sweeney studied at St. John Fisher College, where he earned a Bachelor of Arts degree in Statistics and Biology from 2014 to 2018. He is currently pursuing further education in Radiologic Technology at Carolinas College of Health Sciences, which he began in 2020. His academic background equips him with analytical skills that complement his work in digital marketing.
Skills and Competencies
Matthew Sweeney possesses strong communication, organization, and writing skills, which enhance his effectiveness in digital marketing. He is known for making quick and decisive decisions, attributed to his strong critical thinking abilities. These competencies allow him to develop and implement successful marketing strategies that meet client needs.