Sarah Nicotra
About Sarah Nicotra
Sarah Nicotra is a Digital Marketing Specialist at Townsquare Interactive in Charlotte, North Carolina, with a background in the specialty coffee industry and leadership roles. She holds a Bachelor of Business Administration from Liberty University and has experience managing coffee establishments.
Work at Townsquare Interactive
Sarah Nicotra has been employed at Townsquare Interactive as a Digital Marketing Specialist since 2021. In this role, she operates from Charlotte, North Carolina, and has accumulated three years of experience in digital marketing. Her responsibilities include developing and implementing marketing strategies that leverage her expertise in the specialty coffee industry. This position allows her to apply her leadership skills and project management capabilities to enhance the company's digital presence.
Previous Experience in the Coffee Industry
Prior to her role at Townsquare Interactive, Sarah Nicotra worked in the specialty coffee industry. She served as General Manager at Blend Coffee Bar from 2015 to 2017 in Ashburn, Virginia. Following this, she held a managerial position at Northside Social Coffee & Wine for five months in 2018 to 2019 in Arlington, Virginia. These roles provided her with valuable insights into the coffee market, which she integrates into her digital marketing strategies.
Education and Expertise
Sarah Nicotra studied at Liberty University, where she earned a Bachelor of Business Administration (BBA) degree from 2014 to 2018. Her academic focus was on Business, Management, Marketing, and Related Support Services. This educational background, combined with her experience in the specialty coffee industry, equips her with a comprehensive understanding of digital marketing principles and practices.
Leadership and Management Skills
Sarah Nicotra has a strong background in leadership roles, which enhances her capability to manage digital marketing projects effectively. Her experience as a General Manager and in other managerial positions has developed her skills in team management and project oversight. This leadership experience is integral to her current role, where she coordinates marketing initiatives and drives team collaboration.
Technical Skills in Digital Marketing
In her role as a Digital Marketing Specialist, Sarah Nicotra utilizes strong skills in Microsoft Excel. She employs this software to analyze data and develop marketing strategies. Her technical proficiency supports her ability to track campaign performance and make data-driven decisions, which are essential for effective digital marketing.