Nathalie Rouillard

Head Of Business Development – Southern Europe @ Trackforce Valiant

About Nathalie Rouillard

Nathalie Rouillard serves as the Head of Business Development for Southern Europe at Trackforce, bringing extensive experience in marketing and project management across various sectors, including luxury brands. She has worked with notable companies such as Microsoft, Adidas, and Guerlain, demonstrating her versatility and proactive approach in the industry.

Current Role at Trackforce Valiant

Nathalie Rouillard serves as the Head of Business Development for Southern Europe at Trackforce, a position she has held since 2022. Based in Ville de Paris, Île-de-France, she is responsible for driving business growth and strategic initiatives in the region. Her role involves overseeing market expansion efforts and fostering relationships with key clients.

Previous Experience in Event Management

Prior to her current role, Nathalie Rouillard worked at Jivesquad as a Chef de projet événementiel senior from 2007 to 2014. During her seven years there, she managed various events across France and Europe. She also held a position at I Love Events as a Project Make-up Coordinator for L'Oréal Paris in 2014, where she contributed to a significant project in the Paris region.

Sales and Marketing Expertise

Nathalie Rouillard has extensive experience in sales and marketing, having worked as an Assistante commerciale at Service Innovation Group in 2005 and as Responsable commercial du pôle mobile at PANDA SERVICES from 2014 to 2017. Her roles involved managing client relationships and supporting sales strategies. She has also played a key role in marketing campaigns for brands like Kenzo, Clarins, and Bourjois.

Educational Background

Nathalie Rouillard holds a Bachelor’s degree in Marketing and Communication from ISEG, which she completed from 2000 to 2005. She furthered her education with a Master’s degree in Management des Marques from INSEEC, achieved in 2007. Her academic background has equipped her with the skills necessary for her career in business development and marketing.

Notable Collaborations and Projects

Throughout her career, Nathalie Rouillard has collaborated with major global brands such as Microsoft, Adidas, Chloé, and Balenciaga. She has demonstrated expertise in managing strategic operations in the luxury sector, particularly in the perfume industry, with successful product launches for brands like Guerlain and Puig. Her proactive approach and ability to anticipate challenges have contributed to her success in these roles.

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