Michael Duret
About Michael Duret
Michael Duret is a Marketing Director at Traction Complete, where he has worked since 2021. Previously, he held various marketing roles at VSSL Gear and Traction on Demand, and he has a background in business from BCIT School of Business.
Current Role at Traction Complete
Michael Duret serves as the Marketing Director at Traction Complete since 2021. In this role, he oversees marketing strategies and initiatives aimed at enhancing brand visibility and driving customer engagement. His position involves collaborating with various teams to align marketing efforts with business objectives. He has been instrumental in shaping the marketing direction of the company during his tenure.
Previous Experience at VSSL Gear
Prior to his current role, Michael worked as the Marketing Manager at VSSL Gear from 2018 to 2020. During his two years in this position, he was responsible for developing and implementing marketing strategies that supported the company's growth in the outdoor gear sector. His experience at VSSL Gear contributed to his understanding of market dynamics and consumer behavior.
Experience at Traction on Demand
Michael Duret has a history with Traction on Demand, where he held multiple roles. He started as a Marketing and Alliances Intern in 2017 for three months, followed by positions as a Business Development Representative and Marketing Coordinator for five months. He later became an Account Executive from 2017 to 2018, working for ten months. His diverse roles at Traction on Demand provided him with a comprehensive understanding of marketing and client relations.
Educational Background in Marketing
Michael studied at the BCIT School of Business, where he completed a program in Marketing Management from 2015 to 2017. This two-year program equipped him with essential marketing skills and knowledge, laying the foundation for his career in the marketing field. His education has been a significant asset in his professional development.
Early Career at Precision Drilling
Before entering the marketing field, Michael worked as a Floorhand at Precision Drilling from 2012 to 2013 for one year in Lloydminster, Alberta. This early experience provided him with insights into the operational aspects of the drilling industry, contributing to his diverse professional background.