Natalie Marques
About Natalie Marques
Natalie Marques serves as the Head of Global Brand Proposition at Trainline, where she has worked since 2021. With extensive experience in brand management and marketing across various companies, she has developed a strong background in integrated marketing campaigns and cross-cultural communications.
Current Role at Trainline
Natalie Marques serves as the Head of Global Brand Proposition at Trainline, a position she has held since 2021. In this role, she focuses on developing and executing brand strategies that resonate on a global scale. Her responsibilities include overseeing brand messaging and ensuring alignment with the company's overall objectives. Her extensive experience in brand management supports her effectiveness in this role.
Previous Experience at Trainline
Prior to her current role, Natalie Marques held several positions at Trainline. She worked as the Head of Brand and Content from 2020 to 2021 and as the UK Senior Brand Manager from 2019 to 2020. During her time at Trainline, she contributed to various marketing initiatives and campaigns that enhanced the brand's visibility and engagement in the market.
Professional Background in Marketing
Natalie Marques has a diverse marketing background, having worked in various roles across multiple organizations. She was a Senior Brand Manager at JUST EAT from 2014 to 2016 and served as the Consumer Marketing Manager at rightmove.co.uk from 2010 to 2014. Her career also includes positions at Totaljobs and Sportingbet, where she honed her skills in brand management and marketing strategy.
Education and Qualifications
Natalie Marques studied at London South Bank University, where she earned a BA/BSc combined honours degree in Marketing and Media from 1999 to 2003. She also attended Manshead Upper School and Stopsley High School, where she achieved qualifications in various subjects, including Spanish, French, and Geography. Her educational background provides a strong foundation for her career in marketing.
Expertise in Marketing Strategies
Natalie Marques possesses extensive expertise in managing above-the-line and below-the-line marketing campaigns. She specializes in experiential strategy and delivery, which enhances her capability to execute integrated marketing campaigns. Additionally, her strong background in cross-cultural communications and consumer and trade PR strategy contributes to her effectiveness in managing large-scale marketing initiatives.