Sarah Wolber
About Sarah Wolber
Sarah Wolber is a Senior User Researcher currently working at Trainline in Ville de Paris, France. She has a diverse background in user research and project management, with previous roles at GROUPE SOS and IFOP, and holds advanced degrees in Psychology and Social Psychology.
Current Role at Trainline
Sarah Wolber serves as a Senior User Researcher at Trainline, a position she has held since 2022. In this role, she conducts user research to inform product strategy and enhance user experience. Based in Ville de Paris, Île-de-France, France, she employs various research methods, including unmoderated and moderated interviews, diary studies, and online communities. Her work supports cross-functional teams by facilitating consultation sessions with product owners, designers, and brand managers.
Previous Experience at IFOP
Before joining Trainline, Sarah Wolber worked at IFOP, where she held two positions. From 2019 to 2020, she was a Research Executive, followed by her role as a Senior Research Executive from 2020 to 2022. During her time at IFOP, she focused on conducting research to gather insights that informed client strategies across various sectors.
Experience at GROUPE SOS
Sarah Wolber worked as a Project Manager at GROUPE SOS from 2017 to 2018. In this role, she contributed to project management efforts within the organization, which is known for its commitment to social innovation and public service. Her experience in this position helped her develop skills in managing projects and collaborating with diverse teams.
Education and Academic Background
Sarah Wolber has a strong academic background in psychology and social sciences. She earned a Master's degree in Social Psychology from Université Paris Cité, where she studied from 2017 to 2018. Prior to that, she completed a Bachelor's degree in Psychology at the same institution from 2011 to 2014. Additionally, she obtained a Certificate in Criminology from Université Laval in 2015 and achieved a Baccalauréat in Littérature from Lycée français Dominique Savio in 2011.
Research Methodologies and Market Insights
In her current and previous roles, Sarah Wolber utilizes a diverse set of research methodologies to segment markets and understand customer bases. She conducts research across multiple European markets, including France, Italy, Spain, and the UK. Her expertise in various research methods allows her to gather valuable insights that inform product development and strategy.