Allison Chesnut
About Allison Chesnut
Allison Chesnut serves as the Assistant Director and Marketing and Project Manager for customer retention at Dish Network, where she has worked since 2013. She has a background in marketing and project management, with experience leading campaigns for major brands and a strong educational foundation in business and the humanities.
Work at Dish Network
Allison Chesnut has been with Dish Network since 2011, holding various roles that have contributed to her expertise in marketing and project management. She currently serves as the Marketing and Project Manager for customer retention, a position she has held since 2013. In this role, she has successfully led multi-tactic campaigns involving major brands such as HBO, Southwest Airlines, and Nickelodeon. Prior to her current position, she worked as the Senior Assistant Brand Manager, focusing on brand delivery for a brief period in 2013, and as Manager of Programmer Marketing from 2011 to 2013.
Education and Expertise
Allison Chesnut holds a Bachelor of Arts degree from Vanderbilt University, where she studied English, History, and Spanish from 2003 to 2006. She furthered her education by obtaining a Master of Business Administration from the University of Maryland - Robert H. Smith School of Business, studying Marketing and Finance from 2009 to 2011. Her educational background has equipped her with a strong foundation in both marketing strategies and analytical skills.
Background
Before joining Dish Network, Allison Chesnut gained experience in various roles across different organizations. She worked as an Internal Wholesaler at Old Mutual in Johannesburg, South Africa, from 2007 to 2008. Additionally, she served as a Marketing Intern at Calvert Investments in Bethesda, Maryland, from 2010 to 2011. These positions contributed to her understanding of marketing dynamics and customer engagement.
Achievements
Throughout her career, Allison Chesnut has successfully utilized both quantitative and qualitative data to identify churn drivers and implement solutions through cross-functional collaboration. She has enhanced marketing materials and targeting strategies to improve customer quality and retention. Her ability to lead campaigns and analyze market trends has been instrumental in her roles at Dish Network.