Melissa Skonieczny

Melissa Skonieczny

Senior Digital Marketing Specialist @ Transamerica

About Melissa Skonieczny

Melissa Skonieczny is a Senior Digital Marketing Specialist at Transamerica, with a background in managing marketing campaigns and budgeting. She has held various marketing and communications roles, including positions at Irc Retail Centers and Krt Marketing, and has a degree in Media Studies from the University of Illinois at Chicago.

Current Role at Transamerica

Melissa Skonieczny serves as a Senior Digital Marketing Specialist at Transamerica, a position she has held since 2020. In this role, she focuses on developing and executing digital marketing strategies that enhance brand visibility and engagement. Her responsibilities include managing marketing campaigns tailored for both B2B and B2C audiences. Melissa's expertise in digital marketing is complemented by her strong skills in HTML and the Adobe Creative Suite, which are essential tools for her work.

Previous Experience at Irc Retail Centers

Prior to her current role, Melissa worked at Irc Retail Centers, formerly known as Inland Real Estate Corporation. She held two positions there: first as Marketing Coordinator from 2013 to 2016, and later as Marketing Manager, Social Media and Communications from 2016 to 2018. During her tenure, she developed marketing strategies and managed social media communications, contributing to the overall marketing efforts of the organization.

Educational Background

Melissa Skonieczny studied at the University of Illinois at Chicago, where she earned a Bachelor of Arts degree in Media Studies and Communication from 2011 to 2013. Prior to that, she attended Northern Illinois University from 2009 to 2011, focusing on Communications. Her educational background provides a solid foundation for her career in marketing and communications.

Internship Experience

Melissa has gained valuable experience through various internships early in her career. She worked as a Public Relations Intern at Rbb Communications in 2013 for four months, where she assisted with media relations and communications strategies. Additionally, she served as a Human Resources Intern at Aramark in 2008 for two months, which provided her with insights into organizational operations. These internships contributed to her professional development and understanding of the marketing field.

Skills and Expertise

Melissa possesses a strong background in budgeting, which is crucial for managing marketing projects effectively. She has demonstrated leadership skills in team settings, contributing to successful marketing initiatives. Her experience includes using the AP Stylebook for content creation, ensuring consistency and professionalism in all communications. These skills enhance her ability to execute comprehensive marketing strategies.

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