Laure Stasi
About Laure Stasi
Laure Stasi is a digital project manager and CRM specialist at Transdev, where she has worked since 2021. With a background in marketing and innovation, she focuses on enhancing customer experience and implementing CRM strategies.
Work at Transdev
Laure Stasi has been serving as Cheffe de Projet Digital et CRM at Transdev since 2021. In this role, she focuses on implementing a multichannel CRM and customer relationship strategy aimed at retaining current travelers and attracting new clients. Stasi enhances customer experience through online platforms and customer relationship centers. She also provides functional support for CRM and marketing tools across Transdev networks in France and internationally.
Previous Experience at Transdev
Before her current position, Laure Stasi worked at Transdev as Responsable Projets Marketing / Innovation from 2005 to 2021. During her 16 years in this role, she contributed to various marketing and innovation projects within the organization, primarily based in Île-de-France. Her extensive experience in the company has equipped her with a deep understanding of the transportation sector and customer needs.
Education and Expertise
Laure Stasi studied at Université Paris Dauphine from 1988 to 1992, where she gained foundational knowledge relevant to her career. Additionally, she attended AFT-IFTIM, achieving the Attestation de capacité de transports de voyageurs in 2002. This educational background supports her expertise in digital project management and customer relationship management within the transportation industry.
Focus on Customer Experience
In her current role, Laure Stasi emphasizes enhancing customer experience through the development of online platforms and customer relationship centers. Her work is centered around creating effective strategies that improve interactions with travelers, ensuring that their needs are met and that they have a positive experience with Transdev services.