Mitun Seguin
About Mitun Seguin
Mitun Seguin serves as the Vice President of Marketing and Communication for Transdev in the U.S., overseeing marketing and customer experience for a company with $2.6 billion in annual revenue. With over 21 years of experience at Transdev and a background in marketing management, Seguin specializes in enhancing brand visibility and profitability.
Work at Transdev
Mitun Seguin has been with Transdev since 2003, serving in various capacities for a total of 21 years. Currently, he holds the position of Vice President of Marketing and Communication for the U.S. and has been in this role since 2014. He oversees marketing, communications, and customer experience for a company that generates $2.6 billion in annual revenue in the U.S. His responsibilities include managing marketing strategies for over 400 contract locations and more than 30,000 employees.
Current Roles and Responsibilities
In addition to his role at Transdev, Mitun Seguin has been an Advisory Board Member at AdvisoryCloud for Ripe Metrics since 2023. In this capacity, he contributes his expertise in marketing and communication strategies. His work involves serving as a strategist and influencer on high-level enterprise projects, engaging with a diverse range of stakeholders to enhance brand visibility and market share.
Education and Expertise
Mitun Seguin holds a Bachelor of Arts degree in Speech Communication and Sociology from the University of Illinois Urbana-Champaign, where he studied from 1993 to 1997. He also earned a Master of Arts degree in Management Communication and Marketing from Emerson College, completing his studies from 1998 to 2000. His educational background supports his specialization in increasing brand visibility and maximizing profit while operating within lean budgets.
Previous Experience
Before joining Transdev, Mitun Seguin worked as a Marketing Manager at the Epilepsy Institute from 2001 to 2003 in New York. He also served as the Director of Marketing at Transdev North America from 2003 to 2014 in Silver Spring, Maryland. His experience in these roles contributed to his development as a marketing professional skilled in communications and customer engagement.