Nicolas Rodde

Nicolas Rodde

Directeur Marketing Digital Et Client @ Transdev

About Nicolas Rodde

Nicolas Rodde serves as the Directeur Marketing Digital Et Client at Transdev, where he has worked since 2022. With extensive experience in marketing and digital transformation, he has held various roles in notable companies and possesses a strong educational background in business and communication.

Work at Transdev

Nicolas Rodde currently serves as the Directeur Marketing Digital et Client at Transdev, a position he has held since 2022. His role focuses on enhancing digital marketing strategies and improving client engagement within the organization. Prior to this, he worked as the Head of Marketing Communications at Transdev from 2018 to 2022, where he was responsible for overseeing marketing initiatives and communication strategies. He also directed digital projects for the company from 2016 to 2018, contributing to the digital transformation efforts within the organization.

Education and Expertise

Nicolas Rodde has a strong educational background in marketing and political science. He studied at NEOMA Business School, where he earned a Diplôme grande école, grade de master in Marketing from 2002 to 2004. He also attended Paris-Pantheon-Assas University, achieving a Licence 3 et Master 1 in Science politique from 2000 to 2002, and CELSA Paris-Sorbonne, where he completed Licence 1 et licence 2 in Communication et marketing from 1998 to 2000. Additionally, he holds an Executive MBA from ESCP Business School, completed between 2019 and 2021, and participated in an Executive Education Program at The University of Texas at Austin in 2021. His expertise includes digital transformation and program management across various sectors, including media, telecom, and utilities.

Background

Nicolas Rodde has a diverse professional background, having worked in various roles across multiple organizations. He began his career as an Innovation Manager (apprenticeship) at Orange from 2003 to 2004. He then served as a Product Manager at TF1 from 2005 to 2007. Following this, he worked at Bouygues Immobilier as a Strategic Marketing Manager for one year in 2007-2008. From 2008 to 2015, he was a Manager at Headlink Partners. His tenure at Transdev includes roles in digital project direction and marketing communications, showcasing his progression in the field of marketing and digital strategy.

Achievements

Throughout his career, Nicolas Rodde has managed cross-functional teams, including direct reports and suppliers, demonstrating his leadership capabilities in various projects. He completed an International Consulting Project on e-commerce as part of the ESCP Executive MBA program, which reflects his commitment to practical applications of his academic knowledge. His roles have consistently involved strategic marketing and digital transformation initiatives, contributing to the growth and development of the organizations he has been a part of.

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