Karl Wirth
About Karl Wirth
Karl Wirth is the Chief Product and Technology Officer at Treasure Data, bringing extensive experience from his previous roles at Evergage, Salesforce, and RSA Security. He specializes in creating technology products that meet consumer needs and has a strong focus on real-time personalized customer experiences.
Current Role at Treasure Data
Karl Wirth serves as the Chief Product and Technology Officer at Treasure Data, a position he has held since 2023. In this role, he focuses on developing technology products that meet consumer needs and drive sustained profitability. His responsibilities include leading product strategy and technology initiatives to enhance customer experiences.
Previous Experience at Evergage
Before joining Treasure Data, Karl Wirth co-founded Evergage, a company specializing in real-time personalized marketing and CRM solutions. He served as the CEO from 2010 to 2020, during which he led the integration of Evergage into Salesforce. His leadership contributed to the company's growth, reaching over $250 million in annual recurring revenue.
Career Background in Product Management
Karl Wirth has extensive experience in product management across various organizations. He worked at RSA Security as Director of Product Management from 2001 to 2006. He later held the position of General Manager at Red Hat from 2007 to 2010 and served as GM of Personalization and Senior Vice President of Product Management at Salesforce from 2020 to 2022.
Educational Background
Karl Wirth studied at Harvard University, where he earned an A.B. in Physics. His educational background provides a strong foundation for his career in technology and product development, enabling him to combine technical expertise with business acumen.
Expertise in Customer-Centric Technology
Karl Wirth specializes in creating technology products tailored to consumer needs. He focuses on building customer-centric teams and innovative products that align with both B2B and B2C client requirements. His deep understanding of markets and customer needs informs his ability to define effective business strategies.