Taylor Masbaum
About Taylor Masbaum
Taylor Masbaum is an Enterprise CDP Specialist at Treasure Data, where he focuses on helping enterprises leverage customer data to enhance campaign effectiveness. He has a diverse background in customer service and business development, with previous roles at Northwestern Medicine and Crystal Lake Oral Surgery.
Work at Treasure Data
Taylor Masbaum has been serving as an Enterprise CDP Specialist at Treasure Data since 2023. In this role, Taylor focuses on empowering enterprises to fully utilize their customer data, enhancing campaign effectiveness and operational efficiency. Taylor's work involves simplifying complex data issues for businesses, which enables them to create more valuable customer experiences.
Previous Experience
Before joining Treasure Data, Taylor held several positions that contributed to their expertise in customer service and data management. Taylor worked as a Patient Service Representative at Northwestern Medicine from 2019 to 2021. Following that, Taylor served as a Discharge and Treatment Coordinator at Crystal Lake Oral Surgery Inc from 2021 to 2022. Additionally, Taylor worked as a Business Development Representative at Sales Empowerment Group starting in 2022.
Education and Expertise
Taylor Masbaum studied at McHenry County College, where they achieved an Associate of Science in Applied Science from 2018 to 2023. Taylor also attended Tricoci University of Beauty Culture, focusing on Cosmetology, Barber/Styling, and Nail Instruction, completing this program in 2014. Furthermore, Taylor pursued professional development courses at Northwestern Medicine Academy.
Specialization in Customer Data Strategies
Taylor specializes in developing customer data strategies aimed at enhancing trust and accelerating growth for enterprises. This specialization aligns with their current role at Treasure Data, where Taylor works to improve how businesses leverage customer data for better outcomes.
Early Career Background
Taylor's early career includes a role as a Cashier and Floor Associate at Ulta Beauty in McHenry, Illinois, from 2012 to 2013. This position provided foundational experience in customer service and retail operations.