Laura Guerrero
About Laura Guerrero
Laura Guerrero is a Customer Success Manager with a background in Marketing and Media Communication. She manages a diverse client portfolio at treble.ai, focusing on strategic business reviews and project proposals, while leveraging her extensive experience in customer success and marketing roles across various companies.
Current Role at treble.ai
Laura Guerrero serves as a Customer Success Manager at treble.ai, a position she has held since 2023. In this role, she manages a diverse portfolio of clients primarily located in Hipsam and Brazil. Her responsibilities include conducting strategic business reviews and developing project proposals. Laura focuses on leveraging internal communications to enhance the impact of events across the organization. She actively seeks growth opportunities through up-sells, renegotiations, contract upgrades, cross-sells, and renewals while working to mitigate churn.
Previous Experience in Customer Success
Prior to her current position, Laura worked as a Customer Success Manager at RD Station from 2018 to 2019, where she contributed to client engagement in Florianópolis, Santa Catarina, Brazil. She also held various roles at RD Station, including Channel Marketing and Partner Program | Channel Communication & Enablement, from 2020 to 2021 and 2019 to 2020, respectively. Additionally, she served as Events & Community Marketing Lead at MetaMap from 2022 to 2023, focusing on enhancing customer experiences.
Educational Background
Laura Guerrero studied at Politécnico Grancolombiano, where she earned a Bachelor of Marketing and Advertising from 2008 to 2013. She also completed a Bachelor of Media and Communication at the same institution from 2010 to 2013. Furthermore, she studied ESL (English as a Second Language) at Folsom Cordova United School District from 2015 to 2016. Her educational background equips her with a strong foundation in marketing and communication.
Career in E-commerce and Marketing
Laura has a diverse career in e-commerce and marketing. She worked as an E-commerce Project Executive at DIGIWAY CORP for six months in 2014 and as Head of Marketing - B2B Channel at Trakto from 2021 to 2022. Additionally, she gained experience as an Account Executive at Havas from 2016 to 2017 and as a Marketing and Operations Assistant Intern at Payless from 2013 to 2014. These roles have contributed to her expertise in customer engagement and marketing strategies.
Skills and Contributions
Laura Guerrero utilizes creative problem-solving skills to assist customers in achieving their business objectives and maximizing the value from treble.ai's platform. She monitors customer activity and data to propose best practices for increased usage and adoption. Additionally, she captures prospect and customer feedback to influence product development and maintains key technical solution knowledge to guide customers through relevant use cases and functionalities.