Ruta Hunter
About Ruta Hunter
Ruta Hunter serves as the Senior Director of Campaigns & Growth Marketing Strategy at Trellix, where she has worked since 2023. With extensive experience in demand generation and marketing strategy across various software companies, she specializes in operationalizing marketing programs to support organizational growth.
Work at Trellix
Ruta Hunter has been serving as the Senior Director of Campaigns & Growth Marketing Strategy at Trellix since 2023. In this role, she leads the development and execution of strategic demand generation programs. Her focus is on enhancing marketing initiatives that drive growth within the organization.
Professional Background
Prior to her current position, Ruta Hunter held various senior roles at Informatica. She served as the Senior Director of Digital Strategy from 2017 to 2018, and as the Senior Director of Global Marketing Campaigns from 2011 to 2017. Additionally, she worked as the Senior Director of Revenue Marketing & Strategic Initiatives from 2020 to 2023, and as the Senior Director of Global Marketing Campaigns & ABM from 2018 to 2020. Her earlier experience includes roles at Applimation Inc as VP of Marketing and at PKWARE as VP of Marketing.
Education and Expertise
Ruta Hunter earned her MBA in Marketing Management from DePaul Driehaus College of Business. Her expertise encompasses persona-based marketing, upsell and cross-sell strategies, and operationalizing marketing programs. She specializes in scaling marketing initiatives to support organizational growth and leverages data analytics to optimize marketing investments.
Achievements in Marketing Strategy
Throughout her career, Ruta Hunter has spearheaded strategic demand generation programs for both global public and VC-backed start-up software companies. She is known for instilling inclusive cross-functional collaboration to meet company goals and objectives. Her work has contributed to the establishment of effective marketing foundations that drive business success.