Joshua Taff
About Joshua Taff
Joshua Taff serves as the Channel Marketing Manager at Trex Company in Atlanta, Georgia, where he has worked since 2021. With a background in the beverage industry and hospitality sales, he has held various roles at Trex Company and other organizations, showcasing his expertise and leadership skills.
Work at Trex Company
Joshua Taff has been serving as the Channel Marketing Manager at Trex Company since 2021. In this role, he focuses on developing and implementing marketing strategies that enhance the company's channel partnerships. Prior to his current position, he worked as an Account Manager from 2020 to 2021 and as a Sales Representative from 2018 to 2020, both at Trex Company in Atlanta, Georgia. His experience within the company spans a total of three years in various sales and marketing roles.
Previous Employment Experience
Before joining Trex Company, Joshua Taff held several positions in the beverage industry. He worked as a Partnerships Territory Manager at ChowNow from 2017 to 2018, where he managed partnerships in the Southeast region. He also served as a Craft Specialist at United Distributors from 2016 to 2017. His earlier experience includes a four-year tenure as a Senior Account Manager at The Boston Beer Company from 2012 to 2016, where he developed significant expertise in sales and account management.
Education and Expertise
Joshua Taff earned a Bachelor of Arts in European History from Florida State University, where he studied from 2007 to 2011. He also holds an Associate's degree in History from Tallahassee Community College, completed in 2007. In addition to his academic background, he is a Certified Cicerone®, which signifies a high level of knowledge in beer and the brewing process, enhancing his expertise in the beverage industry.
Sales and Leadership Skills
Joshua Taff has developed a specialization in the beverage industry and hospitality sales. He has been consistently selected to train and mentor new sales staff, reflecting his leadership abilities and commitment to team development. His mastery of consultative sales techniques allows him to effectively understand and meet customer needs, contributing to his success in building rapport and overcoming sales challenges.