Brian Laviolette
About Brian Laviolette
Brian Laviolette serves as the Vice President of Sales at TribalScale, bringing over a decade of experience in sales and business development within the software industry. His background includes significant roles at companies such as Forsta, Salesforce, and BlackBerry, where he developed expertise in CRM management and building executive-level relationships.
Work at TribalScale
Brian Laviolette currently serves as Vice President of Sales at TribalScale, a position he has held since 2024. In this role, he focuses on driving sales strategies and managing the sales team to achieve business objectives. Prior to this position, he worked at TribalScale as a Digital Transformation Partner from 2019 to 2021, where he contributed to various initiatives aimed at enhancing digital capabilities for clients.
Previous Experience in Sales Management
Brian has extensive experience in sales management within the software industry, accumulating over five years in this capacity. He has held significant roles at several companies, including Forsta as VoC/E Country Manager from 2022 to 2024, and InMoment as Enterprise Sales Director from 2021 to 2022. His background includes managing cross-functional teams and building executive-level relationships to drive business growth.
Education and Expertise
Brian studied at Ontario Tech University, where he earned a Bachelor of Commerce (Honours) in Marketing and Strategic Management. He possesses expertise in CRM management, particularly with Salesforce, which he utilizes to streamline sales processes and enhance productivity. His knowledge extends to both on-premises and cloud software solutions.
Career History in Technology and Business Development
Brian's career includes various roles in technology and business development. He worked at Salesforce in multiple capacities, including Account Executive and Enterprise Business Representative, from 2012 to 2016. Additionally, he has experience at companies like BlackBerry and Teva Pharmaceuticals, where he held positions that contributed to his sales and planning expertise.
Skills in Relationship Building and Team Management
Brian is skilled in building executive-level relationships that align with business objectives. He has demonstrated his ability to manage sales teams effectively and ensure operational efficiency across various organizations. His experience in business development and sales management has equipped him with the tools to drive success in competitive markets.