Spencer Wild
About Spencer Wild
Spencer Wild is a Senior Account Executive at Triple Whale, where he has worked since 2024. He has a diverse background in customer success and account management, with extensive experience in optimizing direct-to-consumer brand advertising strategies.
Work at Triple Whale
Spencer Wild currently serves as a Senior Account Executive at Triple Whale, a position he has held since 2024. In this role, he focuses on optimizing advertising strategies for direct-to-consumer brands, aiming to enhance revenue efficiency. His previous experience at Triple Whale includes a two-year tenure as an Account Executive from 2022 to 2024, where he developed skills in client management and sales.
Previous Experience at ActiveCampaign
Before joining Triple Whale, Spencer Wild worked at ActiveCampaign in various roles from 2019 to 2022. His positions included Customer Success Manager, L2 Customer Success Manager, and Senior Account Executive. He also served as an Expansion Account Executive and SMB Account Executive. His extensive experience at ActiveCampaign allowed him to build a strong foundation in customer success and account management.
Background in Customer Success and Account Management
Spencer Wild possesses a strong background in customer success and account management. He has demonstrated versatility by transitioning from customer success roles to senior account executive positions. His focus on improving client satisfaction and retention has been a significant aspect of his career, particularly during his time at ActiveCampaign and Outcome Health.
Education and Expertise
Spencer Wild studied Business and Philosophy at Hope College, where he earned a Bachelor's Degree from 2009 to 2013. He also attended The Island School in 2008. His academic background complements his professional expertise in optimizing direct-to-consumer brand advertising strategies and calculating key performance metrics efficiently.
Career Progression and Skills
Spencer Wild's career progression reflects a strong emphasis on sales and client management. He has worked in various roles across multiple companies, including Command Transportation and Handstand Innovations. His skills include reducing the time required to calculate key performance metrics such as Customer Acquisition Cost (CaC), Return on Ad Spend (ROAS), and Lifetime Value (LTV) to under 60 seconds.