Abhipsa Mishra
About Abhipsa Mishra
Abhipsa Mishra is a Product Marketing Manager with over six years of experience in B2B and B2C marketing. She holds an MBA in International Business from the Indian Institute of Foreign Trade and has worked in various roles at Vodafone and Vodafone Idea Limited before joining Truecaller.
Current Role at Truecaller
Abhipsa Mishra serves as a Product Marketing Manager at Truecaller, a position she has held since 2023. In this role, she operates in a hybrid work environment based in Bengaluru, Karnataka, India. Her responsibilities include overseeing product marketing strategies and initiatives, leveraging her extensive background in marketing to enhance brand visibility and consumer engagement.
Education and Expertise
Abhipsa Mishra holds a Master of Business Administration (M.B.A.) in International Business from the Indian Institute of Foreign Trade, which she completed from 2015 to 2017. Prior to this, she earned a Bachelor of Technology (B.Tech.) in Biotechnology from the National Institute of Technology Rourkela, studying from 2011 to 2015. She is also a certified product marketing manager, showcasing her expertise in the field.
Professional Experience at Vodafone
Abhipsa Mishra has significant experience at Vodafone, where she held various roles over several years. She began as a Sales and Marketing Intern in 2016 for one month in Bhubaneshwar, followed by a position as a Discover Management Trainee from 2017 to 2018 in Mumbai. She then served as a Marketing Manager for seven months in Chennai in 2018. Subsequently, she worked as a Program Manager for Integration and Transformation at Vodafone Idea Limited from 2018 to 2020, and later as DGM of Enterprise Marketing from 2020 to 2023, both roles based in Mumbai.
Marketing Specialization and Skills
Abhipsa Mishra specializes in market research and brand and marketing strategy, with over six years of experience in both B2B and B2C marketing. Her focus includes B2B influencer engagements and consumer insights, which are critical for developing effective marketing campaigns and strategies.
Creative Interests
In addition to her professional pursuits, Abhipsa Mishra has a strong interest in creative activities, particularly painting and sketching. This creative inclination complements her marketing expertise, allowing her to approach projects with a unique perspective.