Diego Sanches
About Diego Sanches
Diego Sanches is a Product Lead in Customer Engagement at Truora Inc., a position he has held since 2024. He has a diverse background in product management and analytics, with previous roles at Marvin, Merci Brasil, and Laundro.
Work at Truora
Diego Sanches currently serves as Product Lead for Customer Engagement at Truora Inc., a position he has held since 2024. In this role, he focuses on enhancing customer interactions and driving product strategy to improve user experience. His tenure at Truora marks a significant step in his career, allowing him to leverage his extensive background in product management and analytics.
Previous Experience in Product Management
Before joining Truora, Diego Sanches worked as a Senior Product Manager at Marvin from 2023 to 2024. His responsibilities included overseeing product development and aligning product features with customer needs. Prior to that, he held the position of Head of Analytics at Merci Brasil in 2019, where he managed data-driven strategies to optimize business performance.
Entrepreneurial Background
Diego co-founded Laundro, a startup based in Campinas, São Paulo, where he worked from 2019 to 2022. His role involved developing the business model and driving operational strategies. This entrepreneurial experience complemented his analytical skills and provided him with insights into the challenges of running a business.
Educational Background
Diego Sanches studied Computer Engineering at Universidade Estadual de Campinas, earning his Bachelor of Science degree from 2009 to 2016. He also pursued studies in Finance, achieving Valuation at Insper Instituto de Ensino e Pesquisa in 2017, and completed a course in Storytelling at ESPM Escola Superior de Propaganda e Marketing in 2018. Additionally, he studied Finance with a focus on Controllership at Saint Paul Escola de Negócios in 2016.
Leadership Roles
In addition to his product management roles, Diego served as CEO of Conpec in 2011, where he led the organization for 11 months. He also held the position of Council President at FEJESP in 2012, contributing to strategic decisions and organizational governance during his tenure.