Makayla Virden
About Makayla Virden
Makayla Virden is an Associate Creative Director at Trusted Health, where she collaborates with the Brand Director to enhance the B2B brand experience. She has a background in graphic design and brand development, having previously worked at Central Washington University and Blanton Turner.
Work at Trusted Health
Makayla Virden serves as the Associate Creative Director at Trusted Health since 2022. In her role, she collaborates with the Brand Director and the Works team to develop a strong B2B brand experience and create supporting assets. She is responsible for conducting ongoing audits of brand assets across the customer experience, identifying areas for improvement. Additionally, she has developed and implemented a special Employer Brand in partnership with the Brand Director and People Ops team. Virden actively monitors industry trends and competitor brands to ensure that Trusted Health maintains its relevance in the market.
Previous Experience at Blanton Turner
Prior to her current position, Makayla Virden worked at Blanton Turner in various roles. She started as a Marketing Intern in 2017 for three months, then served as a Graphic Designer from 2017 to 2019 for two years. Following this, she held the position of Brand Designer from 2019 to 2021 for two years, and then transitioned to Creative Director from 2021 to 2022 for one year. Her time at Blanton Turner involved significant contributions to brand development and design.
Education and Expertise
Makayla Virden earned her Bachelor's degree in Graphic Design from Central Washington University, where she studied from 2012 to 2016. This educational background provided her with a solid foundation in design principles and practices, which she has applied throughout her career in various creative roles.
Background in Graphic Design
Makayla Virden began her career in graphic design at Central Washington University, where she worked as a Graphic Designer for one year from 2016 to 2017. Her early experience laid the groundwork for her future roles in design and branding, particularly at Blanton Turner and Trusted Health. Her expertise encompasses brand strategy, design implementation, and customer experience evaluation.