Jess Johnson

Senior Director, Performance Marketing @ Tunnl

About Jess Johnson

Jess Johnson serves as the Senior Director of Performance Marketing at Tunnl, where he has worked since 2022. With a background in inbound marketing and a focus on customer engagement, he has held various marketing roles at companies such as HubSpot and Evans Transportation Services.

Work at Tunnl

Jess Johnson has served as the Senior Director of Performance Marketing at Tunnl since 2022. In this role, Johnson focuses on performance marketing strategies that align with the company's objectives in the Washington DC-Baltimore Area. The position involves leveraging data-driven insights to optimize marketing efforts and enhance customer engagement.

Previous Experience at HubSpot

Prior to joining Tunnl, Jess Johnson worked at HubSpot from 2020 to 2022. Initially, Johnson held the position of Inbound Consultant in Professional Services for two years, where responsibilities included advising clients on inbound marketing strategies. Johnson briefly served as a Senior Inbound Consultant for one month in 2022, further contributing to the company's professional services.

Background in Marketing and Communications

Jess Johnson has extensive experience in marketing and communications. Johnson worked at Evans Transportation Services, first as Marketing Manager from 2016 to 2017 and then as Director of Marketing and Communications from 2017 to 2020. Additionally, Johnson held roles at Saz's Hospitality Group, including Catering Associate and Marketing and Social Media Coordinator, showcasing a diverse skill set in various marketing functions.

Education and Expertise

Jess Johnson earned a Bachelor of Arts in Advertising from Southern Methodist University, studying from 2009 to 2013. This educational background supports Johnson's expertise in creating content that demonstrates the value of inbound marketing. Johnson has developed a strategic focus on building revenue generation systems, particularly utilizing HubSpot technology.

Internship Experience

Jess Johnson gained early experience through internships in the marketing field. Johnson interned at Padilla as a Public Relations Intern in 2011 and at The White Company as a Marketing and Advertising Intern in 2012. These roles contributed to Johnson's foundational knowledge in marketing and public relations.

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